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Chelsea

Kensington

Richmond

Kensington

Yummy Mummies proliferate around the densely populated and highly affluent High Street Ken, with its branded boutiques and expensive eateries, whilst prams are best exercised by nannies in nearby Kensington Gardens. Give it a tube stop, however, and you’ll be in the museum district of South Kensington, including the Natural History Museum, the V&A, and the ever-popular Science Museum.

Belgravia

London’s most fashionable residential district, at least in the eyes of the vicinity’s super wealthy Russians and Middle Eastern settlers, you’d need a cool million to get you started in this area, and a frozen bank account to get you kicked on your ass. Grand terraces on white stucco houses loom over quiet squares which front the occasional foreign embassy.

Chelsea

Another of London’s richer areas, Chelsea is rife with ‘Sloanes’ – well-to-do individuals named after the central Sloane Square, and remarkable for their ruddy cheeks and rah accents, as well as a fondness for pashminas and puffa jackets. The shop-lined King’s Road is Chelsea’s main throughfare, once the home to swinging Sixties designers and one of Vivienne Westwood’s first stores, which still exists as ‘World’s End’ today. High end flagships you’d find on Bond Street are replicated on Sloane Street, including everything from Cartier and Vuitton to Prada and Gucci.

Fulham

Like a poor man’s Chelsea: less tony, more mundane and with more galling soccer fans. Fulham’s residential roads are also home to The White Horse pub – colloquially known as The Sloaney Pony.

Earls Court

One of the original gay neighbourhoods and still has its fair share of gay establishments, though it’s mostly known for its high number of dubious hotels these days. Australian and Kiwi accents abound, and a quick flick-through of the classified section will also reveal the area to be home to a surprising number of escorts.

Richmond

Barely London at all, Richmond makes for a great escape from the city thanks to its cobbled streets and market-town atmosphere, which belie the quality of the shops and restaurants within, catering to a rich crowd of locals who you’re likely to find walking their greyhounds in the vast, deer-spotted Richmond Park. You may also find guys doing anything but walking their greyhounds in this park.