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Michael Michalsky

ProfessionFashion designer
Best known for Making adidas cool

Making ‘real clothes for real people’, the tagline of his eponymously named label, Michalsky’s designs may claim to be for everyone, but his luxury collections don’t reach every pocket. Formerly creative director of adidas and responsible for developing the Y-3 and Stella McCartney lines, he’s credited with putting the trefoil on the map as more than just a sportswear brand and is widely regarded as Germany’s ‘fashion guru’.