FERRAN-AVINYO-LLEDó

At first sight, it’s the younger shoppers being targeted here, with the town’s Adidas Classic flagship and American Apparel lodged at the intersection of Ferran and Avinyó, with local fashion giants Custo and Desigual each having two outlets within spitting distance. However, along the well-hidden Lledó, you’ll stumble upon the studio-shops of several local designers and independent stores like Doshaburi, specializing in premium denim.